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Archive for the 'Uncategorized' Category

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No Silver Bullet

Posted on August 7th, 2012 · Posted in Uncategorized

When I first started in advertising you heard a lot about “reach and frequency” – how many people and how often.  There was even a pretty good formula developed to.. read more

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Scotch and Soda

Posted on May 30th, 2012 · Posted in Uncategorized

One of the most amazing magic tricks I’ve ever seen is called “Scotch and Soda” – it’s a coin trick that can be done in at least a dozen different.. read more

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Spontaneous Fruit

Posted on May 25th, 2012 · Posted in Uncategorized

Ever just sit in the backyard and watch your garden grow?  I mean, literally sit there and watch plants just magically go from seed to a full-blown tomato plant with.. read more

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Processes and Culture

Posted on May 24th, 2012 · Posted in Uncategorized

One thing I have realized about helping small businesses is that the successful ones all have something in common: a culture that permeated through everything they do. Branding isn’t something.. read more

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Phones aren’t phones anymore

Posted on May 21st, 2012 · Posted in Uncategorized

After years of working in design and marketing I’ve come to realize that things have changed dramatically in the world of advertising and marketing.  The use of traditional marketing channels.. read more